Privacy Policy

Privacy Policy Summary

We take your privacy seriously; we’re sure you do too, so please do have a read of
the full policy below
.
We realise it’s quite long, so we’ve tried to help you out by summarising it here, but
we’d still love you to take the time to read it in full. In summary:
 We collect information (including sensitive information) to make Digital Solutions
Global’s website useful to you.
 We’ll keep you posted with latest news if you opt in.
 We may share your information with companies we work with, but you won’t be
plagued with irrelevant material. It will not be publicly available, although we may
have to pass on your details where required by law or if you breach our Content
Standards.
 By giving us this data, you agree it may be stored and processed outside the
European Economic Area. We do all we can to ensure this is done securely and
in accordance with the privacy policy.
 To remember you, our system will store cookies. This helps us to improve the
website, although you can opt out.
 We will never sell your data.
 
Contents
CLAUSE
1. Important information and who we are.
2. The data we collect about you.
3. How is your personal data collected?
4. How we use your personal data.
5. Disclosures of your personal data.
6. International transfers.
7. Data security.
8. Data retention.
9. Your legal rights.
10. Glossary.
Introduction
Digital Solutions Global Ltd respects your privacy and is committed to protecting your
personal data. This privacy notice will inform you as to how we look after your

personal data when you visit our website (regardless of where you visit it from) and
tell you about your privacy rights and how the law protects you.
This privacy notice is provided in a layered format so you can scroll down to the
specific areas set out below. Please also use the Glossary to understand the
meaning of some of the terms used in this privacy notice.
 
1. Important information and who we are
This privacy notice aims to give you information on how Digital Solutions Global Ltd
collects and processes your personal data through your use of this website, including
any data you may provide through this website when you sign up to our newsletter,
purchase a product or service or take part in a competition or event.
This website is not intended for children, and we do not knowingly collect data
relating to children.
It is important that you read this privacy notice together with any other privacy notice
or fair processing notice we may provide on specific occasions when we are
collecting or processing personal data about you so that you are fully aware of how
and why we are using your data. This privacy notice supplements the other notices
and is not intended to override them.
Controller
This privacy notice is issued on behalf of Digital Solutions Global Limited and its
subsidiaries so when we mention "Digital Solutions Global", "we", "us" or "our" in this
privacy notice, we are referring to Digital Solutions Global Limited.
If you have any questions about this privacy notice, including any requests to
exercise your legal rights, please contact Customer Care using the Contact page.
You have the right to make a complaint at any time to the Information
Commissioner's Office (ICO), the UK supervisory authority for data protection issues
(www.ico.org.uk). We would, however, appreciate the chance to deal with your
concerns before you approach the ICO so please contact us in the first instance.
Changes to the privacy notice and your duty to inform us of changes
It is important that the personal data we hold about you is accurate and current.
Please keep us informed if your personal data changes during your relationship with
us.

Third-party links
This website may include links to third-party websites, plug-ins and applications.
Clicking on those links or enabling those connections may allow third parties to
collect or share data about you. We do not control these third-party websites and are
not responsible for their privacy statements. When you leave our website, we
encourage you to read the privacy notice of every website you visit.
 
2. The data we collect about you
Personal data, or personal information, means any information about an individual
from which that person can be identified. It does not include data where the identity
has been removed (anonymous data).
We may collect, use, store and transfer different kinds of personal data about you
which we have grouped together follows:
 Identity Data includes first name, maiden name, last name, username or similar
identifier, marital status, title, date of birth and gender.
 Contact Data includes billing address, delivery address, email address and
telephone numbers. 
 Financial Data includes bank account and payment card details.
 Transaction Data includes details about payments to and from you and other
details of products and services you have purchased from us.
 Technical Data includes internet protocol (IP) address, your login data, browser
type and version, time zone setting and location, browser plug-in types and
versions, operating system and platform and other technology on the devices
you use to access this website.
 Profile Data includes your username and password, purchases or orders made
by you, your interests, preferences, feedback and survey responses.
 Usage Data includes information about how you use our website, products and
services.
 Marketing and Communications Data includes your preferences in receiving
marketing from us and our third parties and your communication preferences.
We also collect, use and share Aggregated Data such as statistical or demographic
data for any purpose. Aggregated Data may be derived from your personal data but
is not considered personal data in law as this data does not directly or indirectly

reveal your identity. For example, we may aggregate your Usage Data to calculate
the percentage of users accessing a specific website feature. However, if we
combine or connect Aggregated Data with your personal data so that it can directly
or indirectly identify you, we treat the combined data as personal data which will be
used in accordance with this privacy notice.
We do not collect any Special Categories of Personal Data about you (this includes
details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual
orientation, political opinions, trade union membership, information about your health
and genetic and biometric data). Nor do we collect any information about criminal
convictions and offences.
If you fail to provide personal data 
Where we need to collect personal data by law, or under the terms of a contract we
have with you and you fail to provide that data when requested, we may not be able
to perform the contract we have or are trying to enter into with you (for example, to
provide you with goods or services). In this case, we may have to cancel a product
or service you have with us, but we will notify you if this is the case at the time.
 
3. How is your personal data collected?
We use different methods to collect data from and about you including through:
Direct interactions.
You may give us your Identity, Contact and Financial Data by filling in forms or by
corresponding with us by post, phone, email or otherwise. This includes personal
data you provide when you:
 apply for our products or services.
 create an account on our website.
 subscribe to our service or publications.
 engage with us on social media.
 download and install apps.
 request marketing to be sent to you.
 enter a competition, promotion or survey, attend an event; or
 give us some feedback or make a complaint.

Automated technologies or interactions.
As you interact with our website, we may automatically collect Technical Data about
your equipment, browsing actions and patterns. We collect this personal data by
using cookies, server logs and other similar technologies. We may also receive
Technical Data about you if you visit other websites employing our cookies. Please
see our cookie policy below for further details.
 
4. How we use your personal data
We will only use your personal data when the law allows us to, and we will never sell
your data to third parties. Most commonly, we will use your personal data in the
following circumstances:
 Where we need to perform the contract, we are about to enter into or have
entered into with you.
 Where it is necessary for our legitimate interests (or those of a third party) and
your interests and fundamental rights do not override those interests.
 Where we need to comply with a legal or regulatory obligation.

Except for marketing communications, generally we do not rely on consent as a legal
basis for processing your personal data.
Purposes for which we will use your personal data
We have set out below a description of all the ways we plan to use your personal
data, and which of the legal bases we rely on to do so. We have also identified what
our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground
depending on the specific purpose for which we are using your data. Please contact
us if you need details about the specific legal ground, we are relying on to process
your personal data where more than one ground has been set out below.
Purpose/Activity: 
To register you as a new customer
Lawful basis for processing: 
(a) Performance of a contract with you

Purpose/Activity: 
To process and deliver your order for products or services including:
(a) Manage payments, fees and charges
(b) Collect money owed to us
Lawful basis for processing:
(a) Performance of a contract with you
(b) Necessary for our legitimate interests
Purpose/Activity:
To manage our relationship with you which will include:
(a) Notifying you about changes to our terms or privacy policy
(b) Asking you to leave a review or take a survey
Lawful basis for processing:
(a) Performance of a contract with you
(b) Necessary to comply with a legal obligation
(c) Necessary for our legitimate interests (to keep our records updated and to study
how customers use our products/services)
Purpose/Activity:
To enable you to partake in a prize draw, event, competition or complete a survey
Lawful basis for processing:
(a) Performance of a contract with you
(b) Necessary for our legitimate interests (to study how customers use our
products/services, to develop them and grow our business)
Purpose/Activity:
To administer and protect our business and this website (including troubleshooting,
data analysis, testing, system maintenance, support, reporting and hosting of data)
Lawful basis for processing:
(a) Necessary for our legitimate interests (for running our business, provision of
administration and IT services, network security, to prevent fraud and in the context
of a business reorganisation or group restructuring exercise)
(b) Necessary to comply with a legal obligation
Purpose/Activity:
To deliver relevant website content to you and measure or understand the
effectiveness of the marketing we serve to you
Lawful basis for processing:
(a) Necessary for our legitimate interests (to study how customers use our
products/services, to develop them, to grow our business and to inform our
marketing strategy)
Purpose/Activity:

To use data analytics to improve our website, products/services, marketing,
customer relationships and experiences
Lawful basis for processing:
(a) Necessary for our legitimate interests (to define types of customers for our
products and services, to keep our website updated and relevant, to develop our
business and to inform our marketing strategy)
Purpose/Activity:
To make suggestions and recommendations to you about goods or services that
may be of interest to you
Lawful basis for processing:
(a) Necessary for our legitimate interests (to develop our products/services and grow
our business)
Purpose/Activity:
To carry out email marketing and send you marketing communications by email.
Such communications will include information about the products, services, events,
offers and promotions we offer from time to time.
Lawful basis for processing:
(a) Where you have expressly consented to receive such marketing communications
or where we have another lawful right to do so
Cookies
You can set your browser to refuse all or some browser cookies, or to alert you when
websites set or access cookies. If you disable or refuse cookies, please note that
some parts of this website may become inaccessible or not function properly. For
more information about the cookies we use, please see Cookie Policy below.
Change of purpose
We will only use your personal data for the purposes for which we collected it, unless
we reasonably consider that we need to use it for another reason and that reason is
compatible with the original purpose. If you wish to get an explanation as to how the
processing for the new purpose is compatible with the original purpose, please
contact us.
If we need to use your personal data for an unrelated purpose, we will notify you and
we will explain the legal basis which allows us to do so.
Please note that we may process your personal data without your knowledge or
consent, in compliance with the above rules, where this is required or permitted by
law.
 
5. Disclosures of your personal data

We sometimes share your personal data with trusted third parties when we are
legally permitted to do so, for example, other organisations within our group, third-
party organisations that provide applications/functionality, data processing or IT
services, delivery couriers, third-party organisations that assist us with the
administration of our promotions, recruitment agencies and related organisations,
auditors, lawyers, accountants and other professional advisers, law enforcement or
other government and regulatory agencies, credit card and payment providers, third
party email marketing and CRM specialists, and other third parties to help us
personalise our offers to you and to fulfil our obligations to our customers.
Such third parties include but are not limited to:
 Third parties to whom we may choose to sell, transfer, or merge parts of our
business or our assets. Alternatively, we may seek to acquire other businesses
or merge with them. If a change happens to our business, then the new owners
may use your personal data in the same way as set out in this privacy notice.
When we share personal information with others, we put contractual
arrangements and security mechanisms in place to protect the personal
information and to comply with our data protection, confidentiality and security
standards but we will never sell your data to third parties.
 
6. International transfers
Where necessary in order to deliver our services, we will transfer personal
information to countries outside the EEA. When doing so, we will comply with our
legal and regulatory obligations in relation to the personal information including
having a lawful basis for transferring personal information and putting appropriate
safeguards in place to ensure an adequate level of protection for the personal
information.
 
7. Data security
We have put in place appropriate security measures to prevent your personal data
from being accidentally lost, used or accessed in an unauthorised way, altered or
disclosed. In addition, we limit access to your personal data to those employees,
agents, contractors and other third parties who have a business need to know. They
will only process your personal data on our instructions, and they are subject to a
duty of confidentiality.
We secure access to all transactional areas of our websites and apps using ‘https’
technology.

We regularly monitor our system for possible vulnerabilities and attacks, and we
carry out vulnerability testing to identify ways to further strengthen security.
We have put in place procedures to deal with any suspected personal data breach
and will notify you and any applicable regulator of a breach where we are legally
required to do so.
 
8. Data retention
How long will you use my personal data for?
We will only retain your personal data for as long as necessary to fulfil the purposes
we collected it for, including for the purposes of satisfying any legal, accounting, or
reporting requirements.
To determine the appropriate retention period for personal data, we consider the
amount, nature, and sensitivity of the personal data, the potential risk of harm from
unauthorised use or disclosure of your personal data, the purposes for which we
process your personal data and whether we can achieve those purposes through
other means, and the applicable legal requirements.
At the end of that retention period, your data will either be deleted completely or
anonymised, for example by aggregation with other data so that it can be used in a
non-identifiable way for statistical analysis and business planning.
 
9. Your legal rights
Under certain circumstances, you have rights under data protection laws in relation
to your personal data. If you wish to exercise any of the rights set out below, please
contact us for the relevant data request form.
 Request access to your personal data (commonly known as a "data subject
access request"). This enables you to receive a copy of the personal data we
hold about you and to check that we are lawfully processing it.
 Request correction of the personal data that we hold about you. This enables
you to have any incomplete or inaccurate data we hold about you corrected,
though we may need to verify the accuracy of the new data you provide to us.
 Request erasure of your personal data. This enables you to ask us to delete or
remove personal data where there is no good reason for us continuing to
process it. You also have the right to ask us to delete or remove your personal
data where you have successfully exercised your right to object to processing
(see below), where we may have processed your information unlawfully or
where we are required to erase your personal data to comply with local law.
Note, however, that we may not always be able to comply with your request of

erasure for specific legal reasons which will be notified to you, if applicable, at
the time of your request.
 Object to processing of your personal data where we are relying on a legitimate
interest (or those of a third party) and there is something about your particular
situation which makes you want to object to processing on this ground as you
feel it impacts on your fundamental rights and freedoms. You also have the right
to object where we are processing your personal data for direct marketing
purposes. In some cases, we may demonstrate that we have compelling
legitimate grounds to process your information which override your rights and
freedoms.
 Request restriction of processing of your personal data. This enables you to ask
us to suspend the processing of your personal data in the following scenarios:
(a) if you want us to establish the data's accuracy; (b) where our use of the data
is unlawful but you do not want us to erase it; (c) where you need us to hold the
data even if we no longer require it as you need it to establish, exercise or
defend legal claims; or (d) you have objected to our use of your data but we
need to verify whether we have overriding legitimate grounds to use it.
 Request the transfer of your personal data to you or to a third party. We will
provide to you, or a third party you have chosen, your personal data in a
structured, commonly used, machine- readable format. Note that this right only
applies to automated information which you initially provided consent for us to
use or where we used the information to perform a contract with you.
 Withdraw consent at any time where we are relying on consent to process your
personal data. However, this will not affect the lawfulness of any processing
carried out before you withdraw your consent. If you withdraw your consent, we
may not be able to provide certain products or services to you. We will advise
you if this is the case at the time you withdraw your consent.
No fee usually required 
You will not have to pay a fee to access your personal data (or to exercise any of the
other rights). However, we may charge a reasonable fee if your request is clearly
unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your
request in these circumstances.
What we may need from you 
We may need to request specific information from you to help us confirm your
identity and ensure your right to access your personal data (or to exercise any of
your other rights). This is a security measure to ensure that personal data is not

disclosed to any person who has no right to receive it. We may also contact you to
ask you for further information in relation to your request to speed up our response.
Time limit to respond 
We try to respond to all legitimate requests within one month. Occasionally it may
take us longer than a month if your request is particularly complex or you have made
a number of requests. In this case, we will notify you and keep you updated.
 
10. Glossary
LAWFUL BASIS
Legitimate Interest means the interest of our business in conducting and managing
our business to enable us to give you the best service/product and the best and most
secure experience. We make sure we consider and balance any potential impact on
you (both positive and negative) and your rights before we process your personal
data for our legitimate interests. We do not use your personal data for activities
where our interests are overridden by the impact on you (unless we have your
consent or are otherwise required or permitted to by law). You can obtain further
information about how we assess our legitimate interests against any potential
impact on you in respect of specific activities by contacting us.
Performance of Contract means processing your data where it is necessary for the
performance of a contract to which you are a party or to take steps at your request
before entering into such a contract.
Comply with a legal or regulatory obligation means processing your personal data
where it is necessary for compliance with a legal or regulatory obligation that we are
subject to.
 
Cookie Policy
 
WHAT IS THIS POLICY ABOUT?
This Cookie Policy explains how we use “cookies” and similar technologies (such as
“web beacons,” “pixels” or “tags”) on the Digital Solutions Global website (“Site”), or
in our newsletters (“Service”).  It is designed to assist you in making informed
decisions when using our Service. Please take a moment to read and understand
this, Cookie Policy. This Cookie Policy should also be read in conjunction with
our Privacy Notice and our Terms and Conditions.
Contents
1.     What are cookies or similar technologies? 
2.     How long do cookies last? 

3.     Which cookies do we use on our Site [and App]?
4.     Is consent needed to use cookies?
5.     How do I refuse, block or delete cookies?
6.     What about Google Chrome cookies?
7.     What technologies are used in emails?
8.     Does this policy change?
 
1.     WHAT ARE COOKIES OR SIMILAR TECHNOLOGIES?
Cookies are very small text files or pieces of code, which often include an
anonymous unique identifier. When you visit a website, the website will request to
store this text file on your device in order to remember information about you, such
as your language preference or login information other information gathered through
cookies may include the date and time of visits and how you are using the particular
website.
We also use similar technologies to cookies known as “web beacons”, “pixels” or
“tags”. These technologies do a similar job to cookies, allowing website operators to
count page views and understand how visitors interact with and respond to certain
content on a webpage or newsletter.
For the purposes of the remaining sections of this Cookie Policy, we refer to all
cookies and similar technologies using the above features as “cookies”. 
We use “first party cookies” and “third party cookies” in connection with our Service.
First party cookies are cookies placed by us to collect information about you. Third
party cookies are cookies placed by third party website operators. Information about
you collected by those third-party cookies will be shared with the relevant third party.
Please refer to the relevant third-party website operator’s privacy notice for more
details about the information they collect and how they use it.
Google and YouTube:
Please note that our Site may link to third party websites which are not operated by
us. Where you follow links from our Site to the website of a third party, that website
may place different cookies on your device. You should check the relevant privacy
notice and/or cookie notice for more information about how that third party uses
cookies.
You should be aware that applications you use to access our Site, such as your
website browser, may also place cookies on your device when visiting our Site, or
other websites. An example of this would be where you sign into Google Chrome
using a Google Account. We do not have control over these third-party cookies, so
you will need to manage these cookies in the settings of the relevant applications.

2.    HOW LONG DO COOKIES LAST?
All cookies have expiration dates that determine how long they stay in your browser:
Session Cookies – these are temporary cookies that are placed on your device
during your browsing session and then expire (and are automatically erased)
whenever you close your browser.
Persistent Cookies – these are designed to last for a pre-defined period of time,
which varies depending on the nature of the cookie. Persistent cookies stay in your
browser until they reach their individual expiry date, or until you manually delete
them (see Section 5 below).
3.     WHICH COOKIES DO WE USE ON OUR SITE
We use the following types of cookies:
Essential Cookies – Essential cookies are those cookies which a website could not
operate without. Essential cookies include cookies such as login cookies and
shopping cart cookies.
Analytics/Performance Cookies –Analytics cookies, along with other information,
allow websites to calculate the aggregate number of people using a website and
which features of a website are most popular. This information is generally used to
improve the website and the way visitors are able to move around it.
To see which individual cookies we use on our Site, and the purposes for which they
are used, please visit our Cookie Preference centre, where you can also review and
manage your cookie consent preferences whenever you wish.
4.     IS CONSENT NEEDED TO USE COOKIES?
Non-essential Cookies – We may only store and access non-essential cookies on
your device with your permission. You are not obliged to give consent to our use of
non-essential cookies. If you do give your consent and then change your mind, you
can block or delete them.
Essential Cookies – Please note that we do not need your consent to store and
access essential cookies on your device, although you can still block or delete them
(see Section 5 below).
5.     HOW DO I REFUSE, BLOCK OR DELETE COOKIES?
There are various ways that you can manage your cookie preferences, but please be
aware that in order to use some parts of our Site you will need to allow certain
essential or functional cookies. If you block or subsequently delete those cookies,
some aspects of our Site may not work properly, and you may not be able to access
all or part of our Site.
Your options for managing your cookie preferences are set out below:
Through the Cookie Preference centre on our Site

When you access our Site, we will ask you to provide consent for our use of non-
essential cookies. We may repeat this request on subsequent visits to our Site, for
example if you delete cookies from your browser or we need to request new
consents from you.
When we seek your consent, you will either be able to provide consent for all non-
essential cookies that we would like to use, or you can tailor your cookie preferences
(provide consent for some but not all non-essential cookies) using our Cookie
Preference centre. You can also change your preferences and/or withdraw consent
at any time by visiting our Cookie Preference centre.
Just as a reminder, where cookies are essential to the operation of our Site, we can
use these without your consent, and they cannot be managed using our Cookie
Preference centre.
Using your browser settings or other tools
You can block the use of cookies generally (not just in respect of our Site) by
activating the relevant settings in your browser. For more information on cookie
management and blocking or deleting cookies for a wide variety of browsers.
Further, if you do not want to be tracked by Google Analytics, you can install the
Google Analytics opt-out browser add-on (but this will only work on certain
browsers). For further information on Google Analytics and its use of cookies, please
consult the Google Analytics cookie policy.
6.     WHAT ABOUT GOOGLE CHROME COOKIES?
Separately to our use of Google Analytics cookies, when you access the Site via
Google applications such as Google Chrome, Google may collect user information
for the purpose of Google serving personalised advertising across your devices.
Google is able to place these advertising cookies on the devices used by visitors to
the Site because we use Google services to run the Site. However, these cookies
are dropped for Google’s own purposes and as such we do not have any control
over how or when they are dropped. You will need to opt out of receiving these
cookies via your Google settings.
7.     WHAT TECHNOLOGIES ARE USED IN RESPECT OF OUR
NEWSLETTERS?
Please note that we use a tracking technology in our newsletter which means that if
you click on a link in any of our newsletters that takes you to our website,  and you
agree to our use of Google Analytics cookies, we will be able to track the fact you
came to our website via a newsletter.  This helps us to understand where website
traffic originates from and how recipients have interacted with our newsletters.  If you

do not wish to be tracked in this way, please do not click on the links in our
newsletters and instead enter our website via an alternative route. 
8.DOES THIS POLICY CHANGE?
We may update our Cookie Policy from time to time. This might be for a number of
reasons, such as to reflect a change in the law or to accommodate a change in our
business practices and the way we use cookies. We recommend that you check
here periodically for any changes to our Cookie Policy.